Important Message from Toronto’s Beloved Come As You Are!

We’ve been wanting to write you this e-mail for months, but we just didn’t have the heart to break the news. We know you all have been going through a lot lately – especially with Mercury just coming out of retrograde – and we know that times are tough all around. Essentially, we didn’t want to burden you with our problems. Our mission in life – and business – has been to be a support to others, and we’ve never been particularly good at asking for help for ourselves.

We’ve watched so many of our most favourite independent Toronto sex shops and booksellers close their doors for a final time over the past couple of years. Rest in Peace: This Ain’t The Rosedale Library, Red Tent Sisters, The Toronto Women’s Bookstore, Lucky You – even MissBehavin’. To be honest, we’ve grieved a little for ourselves with each and every closing, knowing in our hearts that we might be next. And we may very well be.

We always knew there was no pot-of-gold at the end of this rainbow – we’ve always kind of just been into rainbows – but when our rent went up last year, and our sales went down, it wasn’t our success that was in jeopardy, it was our survival.

Fortunately, if there’s ever been one thing we’re all phenomenal at, it is self-sacrifice for the sake of the co-operative. We’ve made some pretty major schedule changes, cut benefits, lowered wages, and begged our landlord to cut us a deal. We’ve never been so motivated in our lives.

Stay tuned for our USE IT OR LOSE IT sale where your favourite co-operative sex shop liberates dollars from all of those Fleshlights in our basement!
What YOU Can Do:

The USE IT OR LOSE IT Sale

We’re having a huge sale in-store and online next weekend (March 29-31), but because you are so lovely and have subscribed to our newsletter, you get 20% off all sex toys and 2-for-1 DVDS RIGHT NOW! The official sale might not be quite this sweet, so take advantage. Use coupon code USEIT to get your 20% off online right now.

The I DON’T NEED ANYTHING RIGHT NOW Sale

Okay, so you’re fully stocked up on sex toys? No problem. Show your faith in us and invest in your future pleasure with a $100 gift certificate for a mere $80! That’s 20% off any future purchase! We even promise that if we end up going out of business that you’ll get first dibs on our stock.

The I WANT TO HELP BUT I’M BROKE TOO Sale

We hear that! We need to you help spread the word. Tell your friends about the sale! Like us or post about us on Facebook or retweet us on Twitter. Review us on Yelp or check-in on Foursquare. Even better, forward this email!

The I WANT TO DONATE Sale

Okay, this one isn’t a sale exactly, and we feel funny asking for donations because we’re a retail store, but if you’re feeling especially charitable, visit www.comeasyouare.com/donate to send a few dollars our way.